Job Description:

• Responsible for establishing the product brand image, and formulating the marketing positioning of mobile game products according to product characteristics and market environment;
• Ensure full integration of marketing communications, including but not limited to community communications, PR, celebrity and KOL cooperation, offline advertising, offline events, exhibitions, etc.;
• Coordinate the PR, branding planning and execution of the company's various project teams to enhance the company's and product's overseas visibility and reputation;
• Cooperate with creative teams/organizations to ensure that they have a deep understanding of product goals and strategies, transform brand concepts into actual ideas and content, and channels to ensure the promotion and maintenance of brand influence;
• Plan and review English PR, Branding, advertising and other copy content.

Job Requirements:

• More than 2 years of marketing experience in Europe and the United States;
• Strong ability to do English copywriting;
• Love the game, love the two-dimensional culture plus points;
• Familiar with overseas media platforms, have marketing agencies and channel resources;
• Excellent creative ability and solid marketing foundation, able to independently organize and complete marketing activities;
• Good teamwork and inter-departmental collaboration ability, full of passion and sense of responsibility.