The company was founded in 1994. Headquartered in Hangzhou, the company has seven production bases in Hangzhou, Zhejiang, Yuhuan, Shanghai, Wuhan, Shaoxing and Vietnam. The company is the first listed company in China's cookware industry.

The company has been honored as a famous brand in China, a famous brand in China, an inspection-free product, a famous trademark in Zhejiang Province, a famous business name in Zhejiang Province, a famous product in Zhejiang Province, a famous export brand in Zhejiang Province, and a manufacturing certificate in Zhejiang Province.

For more than 20 years, the brand has always adhered to the original intention to win trust with "quality" and meet expectations with "innovation", and become the most trusted partner of consumers through a continuous stream of smart products. The company's product line has gone beyond the kitchen to become a comprehensive household brand covering open flame cookware, small kitchen appliances, environmental home appliances, kitchen and bathroom appliances, kitchen tools, mugs and other fields.

The company's main business includes open flame cookware, small kitchen appliances, kitchen appliances, household appliances. In the domestic market, the Company's products cover 95% of cities at the county level and above, and are sold to more than 50 countries and regions around the world, such as Europe, America, Japan and Southeast Asia, leading the market in 12 categories.

Application of environmentally friendly and micro-migrating coating materials for food contact materials; development of surface treatment technologies with a combination of functional improvement and performance enhancement.